by Zane James | Oct 12, 2023 | Content Marketing, Marketing Strategy
What is Content Marketing Content marketing is all about storytelling with a purpose. Imagine yourself as a storyteller, but instead of fairy tales, you’re sharing valuable information. And a carefully-crafted Content Marketing Strategy is what will determine...
by Zane James | Oct 3, 2023 | Content Marketing, Marketing Tools
1. Introduction AI has taken the world by storm in 2023 impacting every industry and market known to man. Content Marketing is one of those where there’s been tremendous growth due to this innovation. Writers used to struggle with their blogs which took too much time...
by Zane James | Sep 22, 2023 | Content Marketing, Marketing
Digital Marketing is a diverse field encompassing a wide variety of disciplines. Each discipline poses its own unique challenge but at the same time, is enjoyable in its own regard. Today, we’ll look at ‘Content Marketing’; a key component of Digital Marketing that...
by Zane James | Aug 5, 2023 | Marketing
Table of Contents Toggle Case StudyIntroA Holistic campaign designed to speak to catherine’s audienceDetailsTaking Catherine Tanaka’s Fitness brand from Zero to Hero in 3 monthsChallengeSolutionPR ProspectsEmail DeliverabilityBounce Rateclient...
by Zane James | Apr 23, 2023 | Uncategorized
Every once in a while, Digital Marketing gets hit with trends that slowly start changing its overall scope. From Paid Advertising in the past to PR a few years back, we have seen Marketing evolve before our very eyes. The next era of Marketing is already here –...
