by Zane James | May 20, 2024 | Artificial Intelligence, Content Marketing, Marketing
Hey there Champs! Hope this past week has been bountiful and success-filled for you. I’m back with the weekly logbook and have some interesting insights for you! In today’s edition of the weekly logbook, I’ll go over the latest ChatGPT model, known...
by Zane James | Oct 6, 2023 | Marketing, Marketing Strategy
Imagine this: You’re browsing your favorite online store, adding items to your cart on your laptop, but then, life calls, and you switch to your smartphone to continue your shopping spree seamlessly. Or maybe, you didn’t complete checkout, but instead...
by Zane James | Sep 22, 2023 | Content Marketing, Marketing
Digital Marketing is a diverse field encompassing a wide variety of disciplines. Each discipline poses its own unique challenge but at the same time, is enjoyable in its own regard. Today, we’ll look at ‘Content Marketing’; a key component of Digital Marketing that...
by Zane James | Sep 18, 2023 | Marketing, Marketing Tools
Ever started a Marketing Project or a new business idea, but got stuck at figuring out what digital marketing tools you need to find success? Today, the market is filled with hundreds of tools with more and more companies vying to enter the market. Within each segment...
by Zane James | Sep 14, 2023 | Business & Lifestyle, Marketing, Marketing Strategy
Definition of a digital strategy framework In today’s digital age, businesses can no longer consider themselves ‘safe’ by going for quick-hacks and trendy digital marketing gimmicks. Success only comes with a sound marketing strategy. And the funny part is “Most...
by Zane James | Aug 5, 2023 | Marketing
Table of Contents Toggle Case StudyIntroA Holistic campaign designed to speak to catherine’s audienceDetailsTaking Catherine Tanaka’s Fitness brand from Zero to Hero in 3 monthsChallengeSolutionPR ProspectsEmail DeliverabilityBounce Rateclient...