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Brand Strategy 101: How Apple & Nike Revolutionized The World

Brand Strategy 101: How Apple & Nike Revolutionized The World

by Zane James | May 7, 2023 | Brand Strategy

Have you ever wondered why some brands have almost a magnetic vibe to themselves? You might notice a ‘tick’ mark on a t-shirt and go, “Oh, that’s a Nike”! Or you might look at a half-apple (kinda) and immediately connect it to Apple (the...
How to Craft A Compelling Brand Story for Your Business in 2023

How to Craft A Compelling Brand Story for Your Business in 2023

by Zane James | Apr 11, 2023 | Brand Strategy

Let’s go on a step beyond the realm of Marketing – Into the Mystical World of ‘Brand Storytelling’. For most businesses, success equals increasing sales revenue and a stable income stream. However, for those who want to go beyond, a Brand Story...
Who Am I? Thoughts On The Future of Digital Marketing

Who Am I? Thoughts On The Future of Digital Marketing

by Zane James | Feb 13, 2023 | Brand Strategy, Marketing

Hi! Welcome to this Introduction Post where I’ll be taking a deep dive (with you) into my world of Digital Marketing and how I’m helping brands innovate their existing systems and come up with consumer-oriented marketing strategies. You might be thinking...

Recent Posts

  • Weekly Logbook #4 – Experiments with ChatGPT 4o, Mind Mapping, & Non-Marketing Related Skills to Work On
  • Weekly Logbook #3 – Open AI’s plans to dethrone Google, The Key to Creating ‘Valuable Content’, & Startup Insights
  • Weekly Logbook #2 – 28th April – Love, Relationships & How Modern Society’s Definition Paints a Grave Picture
  • Weekly Logbook #1 – 14th April – Thoughts on Entrepreneurship, AI, & The Future of Work
  • You SHOULD be learning these AI Skills to Get Ahead of the Competition

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