by Zane James | Sep 14, 2023 | Business & Lifestyle, Marketing, Marketing Strategy
Definition of a digital strategy framework In today’s digital age, businesses can no longer consider themselves ‘safe’ by going for quick-hacks and trendy digital marketing gimmicks. Success only comes with a sound marketing strategy. And the funny part is “Most...
by Zane James | Aug 5, 2023 | Marketing
Table of Contents Toggle Case StudyIntroA Holistic campaign designed to speak to catherine’s audienceDetailsTaking Catherine Tanaka’s Fitness brand from Zero to Hero in 3 monthsChallengeSolutionPR ProspectsEmail DeliverabilityBounce Rateclient...
by Zane James | Aug 5, 2023 | Marketing
Table of Contents Toggle Case StudyIntroHow A Simple Sales Funnel Strategy led to a 2.3% conversion rateDetailsTaking nVest from Zero to Hero in 3 monthsChallengeSolutionRevenue GeneratedNew AppointmentsConversion RateFeedbackTestimonialServices Provided Case Study...
by Zane James | Aug 5, 2023 | Marketing
Table of Contents Toggle Case StudyIntroHow Simple SEO Tweaks & client education won this client over!DetailsTaking healing from complex ptsd from Zero to Hero in 3 monthsChallengeSolutionSite TrafficFollowersREACHaccounts engagedTestimonialServices...
by Zane James | Aug 5, 2023 | Marketing
Case Study Seeking shalom Building an Organic Social Media Strategy for a Mental Health Organization – One of the Trickiest Industries to be in! SEE THE RESULTS Intro How putting the customer front and centre led to a 1000% Increase in organic reach and a 350%...
by Zane James | May 7, 2023 | Brand Strategy
Have you ever wondered why some brands have almost a magnetic vibe to themselves? You might notice a ‘tick’ mark on a t-shirt and go, “Oh, that’s a Nike”! Or you might look at a half-apple (kinda) and immediately connect it to Apple (the...
by Zane James | Apr 23, 2023 | Uncategorized
Every once in a while, Digital Marketing gets hit with trends that slowly start changing its overall scope. From Paid Advertising in the past to PR a few years back, we have seen Marketing evolve before our very eyes. The next era of Marketing is already here –...
by Zane James | Apr 15, 2023 | Business & Lifestyle, Marketing
Modern Businesses rely heavily on Digital Marketing these days. But amidst a plethora of marketing strategies & hacks, how do you figure out which one to adapt to your business? This is the biggest dilemma businesses face with their growth these days. There are...
by Zane James | Apr 12, 2023 | Business & Lifestyle, Marketing
Introduction: Greetings, fellow marketers and business owners! Have you ever spent countless hours developing a marketing plan for your business, only to find that it doesn’t yield the results you were hoping for? I’ve been there, and I understand how...
by Zane James | Apr 11, 2023 | Brand Strategy
Let’s go on a step beyond the realm of Marketing – Into the Mystical World of ‘Brand Storytelling’. For most businesses, success equals increasing sales revenue and a stable income stream. However, for those who want to go beyond, a Brand Story...