Healing from Complex PTSD: From Zero to Hero in 3 Months

How Simple SEO Tweaks & Empathetic Outreach Doubled Traffic and Added 10 k Followers

Mental Health | Omni‑Channel Growth | 12‑Week Sprint

Project Overview

Healing from Complex PTSD is a trauma‑informed education platform founded by internationally certified CPTSD therapist Linda Meredith. Despite a powerful mission, the brand’s marketing funnel was under‑optimised—traffic was flat, social growth had stalled, and outreach attempts risked triggering the very audience it sought to help. Over a focused 12‑week sprint, we rebuilt the funnel with empathy‑driven SEO, sensitive outreach, and hands‑on mentoring so Linda could amplify her message without compromising on care.

Quick Facts

  • Role: Lead Strategist & Full‑Stack Marketer
  • Timeline: 2021 – 2023 (Project-Based)
  • Stack: WordPress + Elementor, Google Analytics 4, Canva, Airtable
  • Deliverables: Outreach playbook, SEO overhaul, content calendar, weekly consulting sessions
“From the start, Zane was understanding of the complex environment we were working in. He showed genuine empathy for individuals dealing with CPTSD and while monitoring his outreach, that aspect of his struck out to me the most. He was also kind in educating me, a not‑so‑marketing‑savvy person regularly and helped me save so much money I would have otherwise spent on agencies.”
Selfie-styled photo of Linda Meredith who was a client of mine
Linda Meredith Founder - Healing from Complex PTSD

Portfolio Gallery

Snapshot of infographic ideas generated for healing from complex ptsd
Keyword research done for my client linda meredith and her blog - a snapshot of the google sheet document
Snapshot of competitor analysis done for healing from complex ptsd blog
Snapshot of Content Research done for LInda Meredith's blog
Click here to View the Rest of the Portfolio

Lessons Learned & Next Steps

  • Empathy‑first outreach converts best when you mirror community language.

  • Quarterly SEO refresh will keep traffic compounding.

  • Next sprint: launch mini‑course funnel to monetise new followers

Services & Deliverables

  • Social Media Strategy
  • Editorial Calendar
  • UI/UX Optimization
  • SEO Audit & Optimization
  • Content Strategy
  • Copywriting
  • Market Research
  • Project Management

Ready to elevate your brand?

For Brands

Starting At $2500. You can customize the services you’d like.

  • Marketing Strategy
  • Copywriting
  • UX Design
  • Content Strategy
  • Brand Strategy
Get Started

Price Finalized After Discovery Call

For Creators

Starting At $2500. You can customize the services you’d like.

  • Full-Stack Funnel Build
  • Complete Setup in GHL/Systeme/ClickFunnels (or tool of your choice)
  • Content Strategy
  • Email Automation
Get Started

Price Finalized After Discovery Call

Custom Pricing

Depends on project size, deliverables, and client requirements.

  • Tailored Scope
  • Full-Stack Marketing Strategy Service
  • For longer-duration projects
  • Ideal for launching & scaling brands
Get Started

Price Finalized After Discovery Call

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